Thoughts on the XXXXXXXXX XXXXX X

Just read this description about a ski. The ski will remain undercover. I am sure one could pick it out. We thought we would dive into their respective "marketing/description of this 10%/90% "powder ski"

Step into the XXXXXXXXX XXXXX X skis, drop over the lip and charge into the deepest powder you can find.

• Poplar wood core creates a light and lively ski with excellent ski-to-snow feel and superb damping characteristics We have made skis with poplar, they are light but damp. How can something be lively and damp do they mean wet? I wish someone would explain this to us. Damp: Physics To decrease the amplitude of (an oscillating system). Lively:energetic, active, busy. Seams like it is trying to do both...wonder if it can?
• Features resilient carbon and Kevlar materials woven into the core. Woven into core? or do they mean chemical polymerization or solidification from the melted state. We wonder why a mix of kevlar and carbon? Maybe so they can use both terms in this description?
• 2 layers of titanium laminate enhance damping, increase responsiveness and boost snappiness. Here is that damp/active thing again. We have a lot to learn around here. Maybe at different amplitudes it does different things?
• Weight Reduction System aligns core fibers with the ski's sidecut shape, placing more fibers underfoot and fewer in the tip and tail. WHAT?
• Fewer fibers in the tip and tail significantly reduces the weight, improving balance, rotation and swing weight Fewer fiber of carbon and kevlar? Or do they mean the poplar core is thinner at the tip and tail like every ski in the world?
• Greater fiber concentration underfoot improves stability for more snap on takeoffs and landings. A ski doesnt bend much underfoot in any. Between the bindings it is stiff unless ones boot is flexing?? So this means the ski flexes more at the tip and tail? Ground breaking stuff??
• XXXXXXXXX XXXXX X skis combine an early rise in the tip and tail with a standard camber underfoot for unsurpassed flotation in deep powder and responsive grip on hardpack We will give them that one. This shape and profile works.
• Reverse sidecut at the spatula-shaped tip and pin tail enhances deep-snow performance; standard sidecut underfoot helps you navigate back to the lift. We agree with this 100%
• Visco elastomer in the tip and tail absorbs shocks and resists excessive flexing. They put rubber in it.
• ABS sidewalls are angled 30° to improve swing weight, reduce overall weight and enhance edging and durability. No, it does help in durability and weight. I bet it also helps in trimming and post production in huge machines. ABS is cheaper and softer then UHMWPE, why dont they use that?
• Directional twin-tip profile excels when going forward and lets you land jumps and ride backward. We all know the term is SWITCH.
• Requires bindings with wide brakes Really? Thanks for pointing that out
• XXXXXXXXX recommends the XXXXX X skis for 10% on-piste / 90% powder use. At 117 underfoot we believe this is an everyday ski.

. Here are the specifications:

Specification	Description
Best use	Downhill skiing Powder Powder 145/117/127 millimeters Tip and tail rocker Directional Wood with titanium laminate Unavailable 170 - 189 / 190+ pounds No Men's
Ski design
Ski terrain
Ski dimensions
Ski camber
Twin tip?
Core
Weight per pair
Recommended skier weight
Bindings included
Gender

That last specification kills us. Are they trying to tell us a woman cant ski this ski? I know a few woman that would bend that ski till the carbon and kevlar woven in to the core ripped the titanium sheets off...

Anyway, we know we have a lot to learn about making skis, the one thing we wont ever do it add meaning less materials to do stuff it may or may not do...who know I am sure the XXXXXXXXX XXXXX Xs are incredible skis and we hope to compete right next to them on every level.